All Posts By

Dan O'Brien

Public Relations

How to Close the Diversity Gap in PR Agencies

Most people are aware that public relations is dominated by women, which helps make our industry one of the most dynamic and progressive. But diversity is much broader than gender, and most PR agencies fall short of diverse employment, impeding their ability to hire the best talent and represent the…
Dan O'Brien
December 18, 2017
Content

Hell on Wheels: Mastering Mobile Content Distribution

Reading mobile content can be hell on wheels. Meaning, the experience is pretty bad. I personally abandon many websites (and other content) because they aren't optimized for mobile viewing. The content is either difficult to read on my phone, or it loaded so slowly that I lost interest. About 25 percent of…
Dan O'Brien
December 12, 2016