All Posts By

Jeff More

Blog

Optimizing Analyst Meetings at Trade Shows

Trade shows are a wonderful way of networking and getting your message out. They’re also costly to participate in, which means a PR organization should set clear objectives and develop a plan to achieve its goals in the short time available. For clients running a booth or meeting room at…
Jeff More
December 10, 2018
Blog

My Dog is LITERALLY a Xenomorph

When it comes to owned thought leadership (written content that lives on your website, blog, social media pages, etc.), it’s just as important to express your ideas clearly as it is accurately. This is especially true if you’re trying to convey an idea that’s unusually complex or contrary to common…
Jeff More
August 23, 2018
Public Relations

The Best Tools to Find UVM and Website Traffic

One of most basic functions of any business department is to demonstrate to management the value it adds to the overall business. This is no different for public relations, which justifies the investment in media relations and executives’ time with measurable results. In most instances, these results are a combination…
Jeff More
March 20, 2018