Public RelationsStrategic Consulting The Differences Between B2C and B2B There’s no doubt you’ve come across the acronyms B2C and B2B, because you likely work…Yvonne GonzalezMay 23, 2019
Public Relations A Guide to the Three Main Types of Media Outlets As a public relations professional, we have no shortage of opportunities to get our clients…Yvonne GonzalezMarch 13, 2019
Public Relations What’s the Best Time to Pitch Stories to the Media? After crafting the perfect pitch and determining the right journalists with whom to share your…Yvonne GonzalezNovember 6, 2018
Public Relations How PR Professionals Can Help Journalists with Their Stories We live in an era where the term “fake news” worries many, especially journalists. Journalists…Yvonne GonzalezSeptember 25, 2018
Public Relations How to Build Strong Relationships with Journalists As PR professionals, building and maintaining relationships with journalists is one of our most important…Yvonne GonzalezMay 29, 2018