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Six Tips to Help Land Your Next PR Client

Whether you work at a boutique agency or one with an office in every country, pitching a potential new client to hire your team for their PR needs is hard work. And although selling yourself to the leadership team is stressful, the real work begins far in advance. It often…
Tech Image
April 15, 2019

Tech Image Expands Construction Technology Practice

CHICAGO – March 25, 2019 – Tech Image, an award-winning digital public relations firm based in Chicago, announced today it has retained both its Bosch Power Tools and Bosch Thermotechnology accounts. In addition, the Window & Door Manufacturers Association (WDMA) recently engaged the agency to manage outreach campaigns to residential…
Michael Monahan
March 26, 2019

A Guide to the Three Main Types of Media Outlets

As a public relations professional, we have no shortage of opportunities to get our clients in front of the media – whether it’s when the client has a new product release or a company announcement, or because breaking news creates an opportunity to position one of their executives as an…
Yvonne Gonzalez
March 13, 2019

Optimizing Analyst Meetings at Trade Shows

Trade shows are a wonderful way of networking and getting your message out. They’re also costly to participate in, which means a PR organization should set clear objectives and develop a plan to achieve its goals in the short time available. For clients running a booth or meeting room at…
Jeff More
December 10, 2018
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