If you haven’t caught on, pay-to-play is as real as ever, especially in the social media world. On top of shrinking organic engagement, the days of organic social media are falling to the wayside – especially after Facebook announced it would prioritize content from family and friends over businesses, solidifying…
We know what you’re thinking: Looking out at a construction jobsite, there’s no chance any of those guys are on Instagram, right? Wrong… very wrong. Our digital public relations work with clients in the construction, building and tool industries reveals the online influencer landscape is thriving. Not only are general…
Instagram is a powerhouse among social networks. It’s currently the fastest growing platform, jumping from 600 million to 800 million monthly active users in just the year 2017 – and according to Mediakix growth projections, Instagram is expected to hit 1 billion users by January 5, 2018. Its 500 million…
Among many other things, social media affords us the ability to explore online communities, rally for a cause and interact with brands. Years ago, a brand interaction was a one-way conversation from brand to consumer, but for better or worse, it has transformed into a two-way dialogue. What are the…
How to Get More Engagement on Facebook Organically You use Facebook all the time to promote your business – yet you’re still not seeing the engagement you want, and that means you might not realize all the existing opportunities in how to create a post that gets the most likes,…
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